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    Associates

     

    Hector Cruz Sandoval

    Hector Sandoval has been a media content creator for the past 30 years in the fields of advertising, graphic design, photography and documentary filmmaking. Pasadena Art Center College of Design trained in advertising and was hired by Grey Advertising NYC an art director. His creative group handled seventy million dollars worth of accounts, which included Revlon, Procter & Gamble’s Pantene, Pan Am Shuttle, General Foods, and Kraft Food’s Kool-Aid. After NYC, returned to L.A. and opened the boutique ad agency Halo Group with anchor client KMEX Chaannel 34, Fiesta Broadway and Mayan Nightclub. He then expanded to his advertising business adding documentary/reality based films and editorial photography and renaming it SANDOVAL MEDIA. He has produced and directed documentaries; reality based TV Shows, covered specialty food/concert events and travel/exploration journals for television and on-line webisodes for action sports shows. Clients have included ESPN’S X GAMES, RED BULL, Yahoo Deportes, NBC Sports, Style Fashion Week L.A., Coors Light, FMF Federación Mexicana de Fútbol, Education Post, City of Los Angeles and the California Building Trades Unions. Sandoval is also contributor to Food & Wine Los Angeles/Pebble Beach, AltaMed East L.A. Meets Napa, Sysco Foods, Vogue Mexico/Latin America and Condé Nast Digital-Lifestyle/Food.

    Sandoval has directed/produced and filmed several internationally acclaimed award winning documentaries which include “Kordavision” based on the Cuban photographer who took the most reproduced photo in the 20th century that of Che Guevara, “Phil Stern EYEWITNESS” based on the legendary American photographer who captured 5 epic periods of U.S. history, “Sport of King at Pegasus” based on horse jockey legend Mike Smith, “Heads, Hand, Hearts Craftsmanship at work” based on the union workers building the Wilshire Grand the tallest building west of the Mississippi in Los Angeles. Hector Sandoval has photographed some of the most influential figures of our time. President Barack Obama, Pope Francis & John Paul II, President Fidel Castro, The Rolling Stones, Plácidio Domingo, Hilary Clinton, Bernie Sanders, Thomas Keller, Dolores Huerta, Buzz Aldrin, Barbara Streisand, Denzel Washington, Norman Lear, Ricardo Salinas Pliego, Victor Espinoza, Metallica, Russell Simmons and MANA are a small representation of those individuals.

    Hector was born in Los Angeles to parents from Zacatecas and San Luis Potosí Mexico. Speaks Spanish and presently lives in Los Angeles. He has traveled to over 48 countries and filmed in 14.

     

     
     
     

    Nana Lee

    is a co-founder of CRC Jianian Cultural Development Co., Ltd. with Frank Mayor and was its Senior Vice President in charge of the International Marketplace and China Operations. A pioneer in China's economic reform movement, Ms Lee was instrumental in the establishment of China's first post-reform privately owned company, the China Rural Development Company. Using her extensive ties to Chinese government organizations, Ms Lee was a consultant for Chia Tai Group of Companies, a multi-billion dollar Thailand-based international investment company that continues to be one of China's largest foreign investment partners. She co-founded one of the major computer manufacturers in the United States and was a senior executive at that company for ten years. Ms Lee’s extensive network of relationships with high-level Chinese government officials and organizations allows her to expedite business opportunities in the media, banking, automotive and real estate industries.
     
     
     
     

    Frank Mayor

    is President and CEO of New China Consulting, and has more than thirty-five years of experience in China-related businesses and joint ventures spanning entertainment, real estate, mining, and financial transactions. Mr. Mayor started his career as a lawyer and soon became active in global commerce. He was one of the first individuals to open up China for entertainment-related business and has close relationships with a number of high-level government contacts. He currently oversees several holding companies with assets in film, music, and real estate, and has formed successful joint ventures with China Record Corporation (CRC), China Central Television (CCTV), and the Ministry of Culture. He has been active on a number of levels including capital formation, production, distribution, and legal, and holds BA Degrees in Economics/Political Science and a JD Degree from the University of Wisconsin.
     
     
     
     

    Rex Zong

    is a co-founder of CRC Jianian Cultural Development Co., Ltd. with Frank Mayor and was its Senior Vice President in charge of the International Marketplace and China Operations. A pioneer in China's economic reform movement, Ms Lee was instrumental in the establishment of China's first post-reform privately owned company, the China Rural Development Company. Using her extensive ties to Chinese government organizations, Ms Lee was a consultant for Chia Tai Group of Companies, a multi-billion dollar Thailand-based international investment company that continues to be one of China's largest foreign investment partners. She co-founded one of the major computer manufacturers in the United States and was a senior executive at that company for ten years. Ms Lee’s extensive network of relationships with high-level Chinese government officials and organizations allows her to expedite business opportunities in the media, banking, automotive and real estate industries.
     
     
     
     

    Li Xiaoping

    is a senior consultant and also co-founder of CRC Jianian Cultural Development Co., Ltd., a partnership with the Chinese government that promotes the distribution of China's music throughout the world. A thirty-year music industry executive, he has held positions as a producer, promoter, deputy chief editor and assistant to the president of China’s largest music company. Mr. Li has a broad-based management career in advertising, music and publishing. He was general manager of Beijing Guofeng Advertising Company and currently is Chief Editor of the widely circulated China Audio-Video magazine. His creative work ranges from the production of Good Luck Beijing, the campaign for sponsorship of the 2008 Beijing Olympics to the composition of several stage musicals that continue to run in China. He has participated as a member of the production team for three Golden Album Awards (China's Grammy's) broadcast on CCTV, China's national TV network.
     
     
     
     

    Kate Yiu

    Kate Yiu is a Chinese Mongolian investment consultant specializing in luxury real estate, entertainment, and technology platforms. A true global citizen, Miss Yiu has lived and cultivated meaningful business relationships in New York, Hong Kong, Beijing, San Francisco, and Los Angeles. Fluent in Mandarin, Cantonese, and English, Kate's diverse background and active worldwide network enable her clients to grow their businesses by collaborating with individuals and organizations across China, Europe, and the United States. Kate Yiu is currently the Executive Vice President and Senior Board Member of KeymanCreative, Inc., a global entertainment company with holdings in nearly every sector of the entertainment industry, including feature film production, television production, pageants and modeling competitions, fashion, and brand licensing. Kate Yiu was crowned Miss China at the 2013 the United Nation International pageant representing her hometown of Hong Kong. She later competed in the United Nations International Pageant in Jamaica, where she was honored with the Miss United Nations International 1st runner-up world title. Kate Yiu attended Fordham University in New York where she majored in Economics and Real Estate development. She is a member of many networks and honors societies, including Kappa Kappa Gamma, Women Moving Millions, and UN Women.
     
     
     
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